|Now, I’m no jaded hack, but I have to say that getting demos does not exactly make the heart leap. The Printed Sound, however, appealed straight away. Maybe it was the sleeve; the simple combination of a garish colour and a badly printed black drawing so prominent in Hefner’s back catalogue. Maybe it’s the fact that they live in God’s own city, or Leeds as you heathens call it. How I waited with baited breath.
Sadly, like spending a week’s wages on a Glastonbury ticket and having your tent washed away before the event even starts, it’s a crushing disappointment. Despite listening to them several more times than I’d normally bother to, I can think of barely anything at all to say about either of these tracks. They’re both absolutely uninspiring slabs of modern indie-rock, with the emphasis a little too much on the rock and not the indie.
No matter how hard I strain my ears, I can barely tell what on earth singer Rob Pye is on about half the time. Consequently, The Announcement is about as clear as most of the ones you get on the Underground and Lips would benefit from Pye using his a bit more to enunciate the words more clearly. I’d stick to trying to print sound, lads, recording it does you no favours.