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Mainland Outcast300 Entertainment
Article written by
Kev W - Jul 8, 2015
The latest single from NYC band Mainland is definitely indie with ambition. Last year's 'Shiner EP' also maintained its integrity without being overly commercial, but here they've come up with a song that takes that vision a step higher. It can be sickening when bands try too hard to be liked/sell records, and equally as annoying when the goal is to be uber-cool over having any actual decent tunes. It's a fine balance, but one that 'Outcast' manages to get just right.
With extra synths propelling their powerpop sound, Mainland show a determination and handy way with a hook; there's a big chorus at the heart of this one. It could be a little radio-friendly for the lo-fi crowd, but this is a group who want to get heard and want to do it on their own terms, which is a commendable attitude and a tough challenge to get right. With this single they succeed, so let's hope for more of the same when the new album arrives early next year.